Written by AMULYA MISRA for THE DESIGN COLLECTIVE
Ever spend any time on the internet? Chances are you’ve already been introduced to one of the most popular apps to exist on the internet today— TikTok. This short-form video platform has become the go-to social platform for engaging videos, viral content and comic relief.
Although it was launched in September 2016 as Douyin in China, after seeing massive success in the country, the app expanded into international markets under the new name of TikTok. Acting as a social network, it invites users to create a wide range of content. From fun lip-sync battles to comedy skits, this app has it all.
TikTok has gained the title of being the world’s fastest-growing social media app with over two million downloads worldwide. In Southeast Asia, this app has taken the continent by storm. Due to its popularity in the region, it has given rise to many social media influencers that have gone viral seemingly overnight. If you’re looking to embrace the app yourself or simply looking for some new accounts to follow, our list of TikTok influencers will serve all your content needs.
Senali De Silva, Sri Lanka
Professionally, Senali is a teacher of vocal training at the World of Music Academy, but that’s not all she is. With an avid interest in music and marketing, she decided to combine the two and test out the social media waters. She quickly became a viral sensation in the world, even ranking as number 10 in Seven Media Group’s top 50 influencers of 2020. She has an extremely active TikTok account that you really don’t want to miss!
Ishini Weerasinghe, Sri Lanka
A beauty, fashion and lifestyle influencer, 21 year old Ishini’s TikTok feed is full of unique content, inspiration and envy-inducing outfits. We can guarantee that by the end of it, you’ll be left asking for more.
Saumiya, Sri Lanka
If you’ve ever been surfing through the endless TikTok videos, don’t be surprised if you come across Saumiya’s feed. Full of gorgeous outfits and picture-perfect shots, it’s her focus on breaking down the stereotypes associated with dark-skinned women that truly makes her one of a kind.
Tarja De Silva, Sri Lanka
There is no one way to describe Tarja De Silva. She is a designer, dancer, fitness instructor and a social media influencer. Holding as many titles as she does, is it any wonder that her TikTok account is as interesting as her? With synchronized dancing videos, inspirational gym videos and other fun surprises, we recommend you visit her account if you’re looking to be blown away.
Chriselle Lim, Korea & United States
If you’re familiar with the world of social media, chances are you have already been introduced to Chriselle Lim. This Korean-American star is a fashion stylist, blogger and digital influencer, having carved out a huge space for herself across platforms like Instagram, Youtube and now TikTok. With her feed filled with beauty tips, styling tips and videos talking about women empowerment, follow this self-proclaimed ‘rich mom’ and you won’t ever get bored.
Melissa C Koh, Singapore
Singaporean fashion entrepreneur, blogger and digital content creator, Melissa is quite well-known in the fashion community. Not only does she curate her TikTok account to include styling tips and outfit inspirations, but she also gives us little snippets into her life behind the camera. She is the founder of labels such as Run After, a resort-wear inspired pret brand, and Some Days Like This which is a marketplace for lifestyle, beauty, fashion and home items. Setting the social media world on fire, it seems that Melissa has figured out the secret to being a digital success.
Willabelle Ong, Singapore
In desperate need of a good laugh? Let the TikTok feed of Willabelle amuse and delight you. During those initial months of quarantine, this fashion influencer had gained herself the reputation of a stress buster through engaging and funny videos on TikTok. With her fashion game always on point, this influencer has found the perfect balance between fashion and comedy.
Mira Patel, India & United States
With a by-line that reads: Local Gujju girl that enjoys taking high quality selfies, Mira’s TikTok account sets the right tone for her tens of thousands of followers. With gorgeously styled outfits and a penchant for creating amazing backgrounds, this influencer’s TikTok is definitely something you should keep your eyes on.
Nabela Noor, Bangladesh & United States
A TikTok account that needs to go in your must-follow list is that of Nabela Noor, a Bangladeshi-American content creator. Whether you follow her for her on-point makeup game, her ground-breaking attitude or simply for her intelligently curated tips and tricks, her feed would not disappoint.
Hemali Mistry, India & Canada
Committed to representing South Asian communities through her multiple social media platforms, it was inevitable that Hemani mark her spot in TikTok as well. With content that is as raw yet quirky as her, you’ll find videos promoting self-love, showcasing beauty hacks and building up confidence of women everywhere.