Majä- a New Story made strides in 2019 when a passion project to encourage sustainable fashion became a business venture that celebrates our cultural identity, empowers women, and encourages our community to think differently.
The saree is a rite of passage. It is our cultural fingerprint. But we see more than that. We see six yards of possibility.
From clothing, purses, shrugs, kimonos to footwear, at majä- we know that every well-worn, pre-loved saree can be reinvented with the right touch.
We prioritize upcycling, using only pre-worn sarees which are run through stringent quality checks and reinvented ensuring minimum waste. Together with our team of women professionals, every majä product is proof that uniqueness, high quality, creativity and sustainability can co-exist.